Winners at the 2nd Seoul Cultural Arts Awards

The 2nd Seoul Cultural Arts Awards took place on the evening of February 28th at the Seoul Olympic Park with plenty of stars in attendance as awards receipients, presenters, or attendees.

Organized by the Seoul Cultural Arts Association, and into its 2nd year of running, the awards ceremony seeks to acknowledge those who have contributed in spreading Korea’s culture in 2010 through broadcast, movies, songs, etc, with a total of 11 awards being awarded. The awards ceremony also seeks to introduce the richness of Korean culture with various cultural performances.

Stars who were in attendance included Lee So Yeon, Park Shin Hye, Rain, Harisu, Eugene, Lee Bum Soo, Kim Dong Wan, Lee Da Hae, Jeon Do Yeon, SNSD, and many more.

The following are the list of winners:

▲ Pop Music Award – SNSD (2nd Album ‘Oh!’)

Lee Hyori, Yoo Jae Suk and SNSD visits Solbi’s play

Stars have been making non-stop visits to the play “Lee Ki Dong Gymnasium” in order to show their support for actor Kim Sooro and singer Solbi, who are both lead stars of the play.

Solbi exhibited her wide network of celebrity friends through a series of photos she uploaded onto her Twitter. The star received visits from gagwoman An Young Mi, actress Kim Na Young, singerShinji, MC Yoo Jae Suk, Lee Hyori, and even SNSD.

The play concluded its Seoul performances on February 26th and will be moving on to Busan for a two-day show on March 12th and 13th.

SNSD reveals ‘Dior Snow’ CFs

Last week, six of the nine members of SNSD revealed their ‘Dior Snow‘ cosmetics advertisements that garnered a lot of attention due to their beautiful looks.

Recently, CFs for their endorsement were revealed. The first version of the CF is just a 50-seconds long clip showing all the members talking about the cosmetic.

For the second version, it includes the original CF along with individual CFs where each member promotes a product from Dior.

Check it out below!

CF (Short Ver.)

CF (Long Ver.)

Girls' Generation will campaign as a water filter model for Woongjin Coway!

The nation's best girl group Girls' Generation will campaign as a water filter model for Woongjin Coway.


A living + eco home appliance company Woongjin Coway(CEO Hong Joon Ki) confirmed on 27th that they signed a contract with Girls' Generation to be their exclusive model until the end of the year.

As the consumer group expanded from 40~50s to 20~30s, as well as housewives to single men and women, the company explains their choosing Girls' Generation to give the impression of 'a young company' as well as showing their status as the nation's number 1 water filter company.

Lee Woo Tae, a director of Woongjin Coway's marketing headquarter said that "Girls' Generation, along with the classy image as the nation's best girl group, has friendly image as well," explaining that "they suit very well with the image of the new product that has concepts that people have never seen before."


Woongjin Coway launched a new product last month that has two extracting filters with different height that allows for people to fill up large water bottles or pots, up to 1L at once. As there are many more new products to be launched, Woongjin Coway is planning on making different commercials for different products corresponding to each of 9 member's unique characteristics.

Forbes Korea ranks SNSD first in 8th annual Korea’s Power Celebrity 40

Kim Yuna has been dethroned as number one for the past two years; now the coveted #1 goes to SNSD. Forbes Korea based this decision such as the number of articles about SNSD, product endorsements, and popularity on internet searches. In 2010, SNSD sold a staggering +270,000 albums (compared to Super Junior’s +250,000), 11.73 million internet downloads, and had 25 advertisements in total.

So how much did SNSD make exactly? Upwards of 200 billion won (200 million USD) from both the Korean and Japanese market. In addition, SM Entertainment’s stock has risen over 300% this year alone (not calculating inflation). SM Entertainment had a very, very good 2010, and with a new male group set to debut soon and SHINee preparing to do promotions in Japan, 2011 should be stellar as well.

Here is the complete list: (According to ranking)

1. Girls' Generation [SNSD] (Singer)
   
2. Park Jisung (Soccer player)
3. Kim Yuna (Figure skater)
4. Lee Seung-gi (Singer)
5. 2PM (Singer)
6. Yu Jae Suk (MC)
7. Lee Chungyong (Soccer player)
8. 2AM (Singer)
9. Chu Shinsoo (Baseball player)
10. Kang Hodong (MC)
11. Lee Hyori (Singer)
12. Yoon Shi Yoon (Actor)
13. Rain (Singer)
14. Park Chuyoung (Soccer player)
15. Shin Mina (Actress)
16. Super Junior (Singer)
17. Wonbin (Actor)
18. Hwang Jung Eum (Actress)
19. Kim Hyesu (Actress)
20. Go Hyun Jung (Acress)
21. Kang Dong Won (Actor)
22. Lee Daeho (Baseball player)
23. Park Tae Hwan (Swimmer)
24. Lee Nayoung (Actress)
25. Jang Dong Gun (Actor)
26. Shin Se Kyung (Actress)
27. Lee Kyungkyu (MC)
28. Big Bang (Singer)
29. Lee Minjung (Actress)
30. Choi Kyungjoo (Golfer)
31. 2NE1 (Singer)
32. Hyun Bin (Actor)
33. Bae Yong Joon (Actor)
34. Moon Geun Young (Actress)
35. Lee Minho (Actor)
36. Han Hyo Joo (Actress)
37. Kim Tae Hee (Actress)
38. Park Chanho (Baseball player)
39. Park Myungsoo (MC)
40. BEAST (Singer)

Were you surprised at any of the results? Any SMTown artist that you were surprised didn’t make it on the list?